Data Storytelling

Presentations full of numbers, charts, and graphs can leave an audience feeling lost, bored, and overwhelmed. The solution is Data Storytelling. Combining data visualisation skills with the right data, Data Storytelling uses an engaging and explanatory narrative to get the message across. However, the storytellers need to have specific hard and soft skills, including a high level of data literacy, so they select figures that show a truth that audience can understand and is interested in.

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Your organisation needs Data Storytelling

If you want your audience to act on your figures, it is essential that they understand them. This is where Data Storytelling comes in, helping your audience to easily grasp the issue at hand, understand the impact of the data, and follow the advantages and disadvantages of the different visualisation options.

Data Storytelling gives your organisation:

  • Corporate-wide report Identity & visualisation guidelines
  • A common understanding of definitions and numbers
  • The appropriate training and coaches (internal and/or external) to improve your data literacy

Implementing Data Storytelling

What does your organisation want to achieve with Data Storytelling? Simply to encourage everyone to use the same data language? Or prepare reports that are easier to follow and more uniform across the organisation? Either way, a step-by-step approach is the easiest way to take your organisation from being a beginner to a master data storyteller.

We hold data visualisation trainings to enhance data literacy across the organisation, sharing a visual corporate identity for reporting and introducing coaching sessions for effective use of reporting tools.

How can Lytix help you with Data Storytelling?

Before we introduce or improve data literacy across your organisation, we investigate your current situation and discuss your data literacy ambition. Tangible goals & clear processes make it easier to measure progress towards your ambition.

Improving data literacy often includes data visualisation trainings, mapping your organisation to the needed data roles, training employees for these roles and defining corporate reporting standards.